|Desert Thunder Raceway is a state of-the-art 1/8 mile drag racing facility, owned and operated by Jimmy Farmer. DTR is located on Interstate 20 approximately 5 miles west of Midland and 10 miles east of Odessa, Texas. Drag racing fans enjoy active, self-reliant lifestyles. They develop strong loyalties to companies that support their favorite sport. And perhaps the most convincing element that can solidify an investment with Desert Thunder Raceway is the fact that drag racing fans earmark a portion of their income specifically for the purchase of sponsor products and services. These drag racing fans have extraordinarily strong propensity toward sponsor brand loyalty, which could make DTR one of the most powerful advertising tools in your advertising budget.
Desert Thunder Raceway hosts bracket races each month, with special booked-in shows to attract racers and spectators to the facility. Special events will be scheduled throughout the race season, including the Southwest Superchargers, West Texas True Ten Five, and other high octane groups. DTR supports the youth of the community and will also run 1/8th mile, half scale junior dragster racing during the entire season.
“Friday Night Shakedown” is held on a bi-weekly basis. These events are aimed at encouraging racing to be held in a safe “racer friendly” venue, keeping illegal racing off the local streets.
:: ADVERTISING OPPORTUNITIES OFFERED AT DTR ::
TRACK OVERHEAD SUITES
ONLINE AD TILES – visible to all internet visitors on every page of our website. Located in the right column area, each sponsor ad tile can link to either a website, contact e-mail address, or we can create a one page internet business card for your company.
Decide which will best fits your advertising needs. You may even want to package your advertising campaign with multiple sign locations. In whichever capacity you choose to partner with DTR, we are confident you will receive the maximum coverage for your advertising investment.
Contact us for availability of specific package or combination pricing!